Are you familiar with beni?
Beni is the red color pigment extracted from benibana (safflower) petals, which have only 1% of red pigment. Benibana is said to have its origin in the Nile River Valley of Egypt, but has been used traditionally in Japanese beauty products.

Today, we went to the Isehan-Honten Museum of Beni. It was established in 2006 to preserve and pass down the history, culture and traditional craftsmanship of beni.

We tried to paint beni on our hands. Even after washing it, the red color wouldn’t come out, showing how strong this dye is.

Information
ADDRESS :K’s Minami Aoyama Building, 6-6-20 Minami Aoyama, Minato-ku, Tokyo
TEL & FAX: 03-5467-3735
HOURS: 10:00 – 18:00
CLOSED: Mondays, during exhibition installations, and during the New Year’s holiday period. (Except when a national holiday falls on Monday. In this case, the museum is open on the holiday and is closed the next day, Tuesday)
ADMISSION: Free (except exhibitions)
ACCESS: 12 min. walk from Omotesando Station (Tokyo Metro Ginza, Hanzomon, Chiyoda Line, B1 Exit) or a 1 min. walk from Minami Aoyama 7-chome bus stop on the 01 or 88 Bus (Shibuya – Shimbashi)