Festival: Culture, Art and Tradition in the Rural Landscapes of Niigata
【Yuzawa•Uonuma Tokamachi City, Tsunanmachi】
Incorporating Art into the Countryside Echigo Tsumari Art Festival 2018
Make it a point to catch this triennial showcase of colorful artwork inspired
by nature and the local culture. Some 380 pieces will be displayed around the farmlands, turning the area into a treasure trove of art. Witness how innovative these artists can be and see how they cleverly blend their art pieces into the local scenery!
Event period: 29 Jul – 17 Sep
【Nagaoka•Kashiwazaki, Nagaoka City】
Spectacular Fireworks Lighting up the Night Nagaoka Grand Fireworks Festival
Ranked as one of Japan’s top three ﬁreworks displays, the Nagaoka Grand Fireworks Festival launches about 20,000 ﬁreworks over a two-day period. The beautiful sparks light up the night sky, completely transforming the city’s atmosphere. During this time, locals
also mourn for the deceased, thus making it a more meaningful event.
Event period: 2-3 Aug every year (Nagaoka Peace Festival falls on 1 Aug)
Access: 30-minute walk from Nagaoka Station on JR Joetsu Line, Joetsu Shinkansen, Shinetsu Main Line
Web: https://nagaokamatsuri.com/ (Japanese)
Goldﬁ sh Floats Parade exclusively during Summer Castle Town Shibata Festival
For over 280 years, the Goldﬁsh Float parade has been one of the most important summer events in Shibata City. Join the festivities as children pull goldﬁsh ﬂoats and men jovially march the daiwa(大輪, portable shrine) around the town on the last day of the festival.
Event period: 17-29 Aug
Web: http://sibata-info.jp/archives/3311 (Japanese) content to be updated soon.
【Murakami•Shibata, Sekikawa Village】
Enormous Straw Snake Parading through the Town Echigosekikawa Great Serpent Festival
Since 1988, it has been a customary practice for the locals to parade through the town with a locally-made, 80-meter-long, bamboo straw serpent weighing over 2,000 kilograms to warn others against the dangers of ﬂood waters. On this occasion, about 500 residents gather together to carry the snake before coiling it up at the village oﬃce.
Event period: 26 Aug (The ﬁreworks display and Bon Odori festival are held on 25 Aug) Hours: [snake parade] 9:30am-12pm [fukumaki] see the snake coil up after the parade at Sekikawa Village Oﬃce
Web: www.niigata-kankou.or.jp/sys/data?page-id=2222 (Japanese)
【Nagaoka•Kashiwazaki, Nagaoka City】
The Top Three Traditional Sweets of Japan Koshinoyuki
With a history of 230 years of making traditional Japanese sweets , Koshinoyuki Honpo Yamatoya Honten’s delicious treats do not disappoint. The incredibly soft Koshinoyuki is made from locally-produced sticky rice powder and wasabon sugar from Shikoku.
The sweets were once a delicacy saved only for feudal lords in the past, but now they are a common gift for special occasions.
Koshinoyuki Honpo Yamatoya Honten
Access: 15-minute walk from Nagaoka Station on JR Joetsu Line, Joetsu Shinkansen, Shinetsu Main Line
Address: 3-3 Yanagaharamachi, Nagaoka City, Niigata Prefecture
Web: www.koshinoyuki-yamatoya.co.jp/index.html (Japanese)
【Murakami•Shibata, Shibata City】
Mouth-watering Street Food Poppoyaki
A hundred years ago, the locals created Poppoyaki by mixing brown sugar with ﬂour on a stick. Served only during festivals, it got its name from the popping noises during the baking process. The sweet fragrance paired with the chewy texture makes it irresistible!
Can only be eaten during festive event of Shibata city and other nearby cities Web: www.niigata-kankou.or.jp/sys/data?page-id=12373 (Japanese)
There’s more to discover about Niigata here: Discover Niigata From Tokyo: Let’s GO!