Sanja matsuri

The Roots and History of Summer Festivals in Japan

Hot nights, traditional costumes, portable shrines and the rhythmical beating of drums immediately spell out matsuri, summer festivals, to any Japanese person. 'Tis the Season for Matsuri If you know Japan, you know it breathes with...
Nishiasa Sankita (Nishiasakusa Sanchome Kita Chokai) mikoshi carrying

Backstage at Sanja Matsuri in Asakusa

Hot nights, traditional costumes, portable shrines and the rhythmical beating of drums immediately spell out matsuri, summer festivals, to any Japanese person. One of the three biggest in Tokyo and one of the earliest,...
Michael Feather Photography from Sanja Festival

Interview with Michael Feather – Capturing Precious Moments from Sanja Matsuri

Michael Feather: Photographer A graduate of Leeds College of Photography Design and Print Clients varying from Lucite International and Muji to some of the best award winning agencies in the UK and Japan . Shot the...

Guide to marvelous Summer Festivals!

From firework festivals, shrine events and dance parades; among the hundreds of events going on during the hottest time of the year, here are some suggestions for you! Asakusa Summer Night Festival - Toro...

Immerse in Japanese culture and experience yukata

With the amount of foreign visitors to Japan increasing each year, it's becoming more common to see tourists immersing in Japanese culture and wearing a traditional kimono or yukata, especially when the hot, humid...

Yukata, timeless elegance for the summer

Summer time means matsuri (festival) time in Japan! And there is simply nothing more fashionable to wear to a traditional Japanese festival than a yukata! This casual version of a kimono is lighter in...

First Shrine visit of the year – Hatsumode

New Year's is one of the most important holidays on the Japanese calendar. During the Edo period and the old way of counting, everyone was one year old at birth (because they counted the...

Beyond the Beaten Track : Finding Japan’s Lesser-Known Magnificence (5)

Of course, no trip to Japan would be complete without spending time in Tokyo. In actuality, there is never enough time a person could spend in Japan’s capital city to let them do and...

Map of Top Winter Illumination Spots in Tokyo (2)

3 Marunouchi Bright Christmas - The marvelous story of “The Nutcracker” The main event takes place at the Marunouchi-Building and features a 15m high and 65m wide Christmas theater. The theater begins above the walkway...

Map of Top Winter Illumination Spots in Tokyo

1 ~ 15 While many people come to Japan in spring and autumn, winter in Tokyo is made special with the many illumination lights on display throughout the season. WAttention presents you with the top...